In this post, you’ll find captivating images from the exhibition stands at the Finance Professional Show, along with our insights into design trends for finance events.
Earlier this year, our team participated in the NACFB event in Birmingham, where we had the pleasure of reconnecting with some fantastic clients and gathering valuable insights from the experience. On November 8th, a new finance event opened its doors at Olympia London: The Finance Professional Show (The FP Show). Since many of our clients attended both shows, we’ve included our NACFB show visit video which highlights the top design insights for you to explore.
The Finance Professional Show is a fantastic one-day event that promotes diverse and improved options for both professional and consumer borrowers in the UK. It is ideal for funders and providers of financial solutions targeting the intermediary market. With over 70 outstanding lenders and service providers in attendance, along with broker delegates, there is a solution available for every client.
Design Insights | NACFB Show Visit
Below is Maggies’s visit to NACFB, where she caught up with our exhibitors about their finance exhibition stands and features for success!
Exhibitors at The Finance Professional Show
At The Finance Professional Show 2024, Quadrant2Design had four clients: West One Loan, Redwood Bank, Kuflink and KSEYE.
If you caught our show video from NACFB, you may recognise some of the stands! Quadrant2Design provides stands that are both reusable and reconfigurable, allowing exhibitors to use the same layout or adjust it to fit a different space at the event.
Since these stands can be reused, they are a cost-effective solution for an entire exhibition calendar, helping to save time, money, and resources. As a result, many exhibitors can use the budget saved to participate in additional trade shows throughout the year.
Moreover, the reconfigurable nature of these stands ensures they always look fresh and new, guaranteeing a professional appearance.
Finance Exhibition Stand Images
Design Features for Success
Prove Credentials
In finance, buyers want to know immediately whether you are trustworthy and reliable. Visually communicate your credentials on your stand with your name, your services and your call to action. You can see in the stand images above, that the business name is placed high up for maximum visibility, and the clear differentiators are communicated clearly within the stand graphics.
Large-format graphics are a great tool for communicating your brand identity and values. The graphics serve as a blank canvas for typography, branding, logos and marketing messages, making each brand instantly recognisable.
Additionally, the Quadrant2Design stands are completely sustainable, so you can rest easy knowing your brand’s sustainability claims extend to your display.
A Memorable Design
We have mentioned above the capabilities of large-format graphics. However, Quadrant2Design stands can host customisable and bespoke features that exhibitors can utilise to leave a mark on visitors which is even more important on a one-day event.
A great example can be seen in West One Loan.
The team crafted an Alice in Wonderland-themed West Wonderland for its presence at NACFB. With the brilliant traction garnered by the stand online and in-person, the team reused the graphics for The Finance Professional Show.
Designed to go viral online, the stand hosts a gorgeous photo wall for visitors to snap pictures and share across social media. Additionally, the stand featured a custom, interactive croquet game for visitors to get involved with. These features make West One Loan memorable and instantly recognisable, which benefits the return post-show!
Closing Thoughts
It has been great to see the evolution of these stands, from NACFB to The Finance Professional Show!
If you’re looking for a stand that is high-impact, sustainable and well-designed for success, get in touch with our expert design consultants.
Email design@quadrant2design.com or call +44 (0)1202 723 500 design proposal that is completely free and without obligation.
For more information on Quadrant2Design, take a look at our credentials.
