Next Show–Business Design Centre (BDC)

Music & Drama Education Expo, the place where music and drama educators gather to learn, connect and be inspired, is set to take place at the Business Design Centre in London this February. 

Over two days, the show hosts over 60 hours of CPD sessions, more than 100 fantastic brands and 2,500 visitors, including music teachers, drama specialists, and school leaders. 

Uniting major players, such as Trinity College London, ABRSM, LAMDA, RSL Awards, and London College of Music Examinations, this event is pivotal for businesses in the music and drama industry.

Exhibition Stand Design the Music & Drama Education Expo

At exhibitions, the biggest challenge is always how to stand out and at Music & Drama Expo, this challenge is magnified. The hall is packed with high-energy creatives, and brands naturally have exciting demonstrations and interactive elements, so you have to go above and beyond to make an impact. 

Stands should be tailored to teachers, school leaders, examiners’ reps, and industry suppliers, prioritising credibility over gimmicks in the messaging. Creative and educational brands often boast brighter colours, making the halls very vibrant and busy. In halls with this type of visual noise, exhibitors benefit from clear, concise branding and compelling imagery. 

If you can build to the maximum permitted height, then it is worth doing so, as this ensures that core branding is visible throughout the hall. If this is not possible, position key branding at eye-level to maximise visibility among aisle traffic. 

Whether on a small or large stand, interactive features and product demonstrations are a definite advantage at this event. Take advantage of AV and integrated screens to showcase ed-tech, and give visitors an insight into how the products may benefit their workspaces. A professional exhibition stand designer can help you achieve the greatest impact and return on investment at Music & Drama Expo.

Exhibition Stand Design Inspiration

FAQs

  • What types of products are displayed at the Music & Drama Education Expo?

    The products at this event are truly diverse, including band and orchestral instruments, full-line gear, inclusive technology, curriculum schemes, syllabuses and grading, acoustic solutions & soundproofing, as well as staging and furniture.

  • When should I register to exhibit at the Music & Drama Education Expo?

    With the Music & Drama Education Expo 2027 fast approaching, taking place in February, you should register your interest as soon as possible. 

     Submit an exhibitor enquiry through the Music & Drama Education Expo official site.

  • What sectors and domains does the Music & Drama Education Expo cover?

    The Music & Drama Education Expo covers music, drama and the wider performing arts, focusing on core domains such as creative teaching, student inclusion and wellbeing.

  • Can I use the same exhibition stand for both the Music & Drama Education Expo and BETT?

    Yes, you can use the same exhibition stand for the Music & Drama Education Expo and BETT, as long as messaging remains consistent between shows, and you opt for a reusable, modular exhibition stand.

  • What is the maximum stand height permitted at the Music & Drama Education Expo?

    Build heights and regulations will be displayed in the exhibitor manual, which should be made public at least 6 months before the show date. 

Insight

Hear how Quadrant2Design clients have conveyed credentials at relevant industry events.

  • Iplicit Video Review Quadrant2Design
    • Colin Mann, Head of Marketing at Iplicit
  • JTRS Video Reviews Quadrant2Design
    • Adam Hyde, Head of Sales at JTRS

We’re a startup, so one of the things we’ve got to do is communicate who we are as a brand, really get our message across, and actually look much bigger than we are. I think the stand today has really done that. It doesn’t look like the stand of a growing company. It looks like the stand of a larger company, which is what we’re going to be, and this show will help us get there!

Colin Mann, Head of Marketing at Iplicit

Exhibiting at the Music & Drama Education Expo? Choose Free-Hire Pro

Free-Hire Pro is the plan of choice among our exhibitors at the Music & Drama Education Expo.

Using Free-Hire Pro, the structural framework of your stand is hired free of charge, allowing you to invest in what matters: your graphics and the end-to-end service that makes exhibiting completely stress-free.

The plan includes project management, stand storage, a full pre-build (crucial for quality and peace of mind), as well as installation and dismantling.

Because our solution is modular, you can reconfigure, reuse and repeat at shows and venues all across the UK and Europe.

Transport

  • Public Transport

    You can easily reach the BDC via bus, London Underground and Overground. The venue is a short walk from National Rail stations at Kings Cross and St Pancras International.

  • Parking

    There is parking available at the Business Design Centre, but you should pre-book to ensure a space.

  • International Travel

    The nearest airport to the Business Design Centre in Islington, London, is London City Airport (LCY), located about 7.1 miles away, though some people fly to Heathrow, Gatwick or Stanstead. Each airport is well-connected by trains.

Accommodation

  • King's Cross Express Inn

    500 metres from King’s Cross St Pancras, King’s Cross Express Inn is set in London and offers free WiFi, concierge services and express check-in and check-out.

  • St Pancras Inn

    3.1k from Madame  Tussauds, St Pancras Inn is set in London and offers free WiFi, concierge services and express check-in and check-out.

  • Crowne Plaza London Kings Cross by IHG

    Crowne Plaza London Kings Cross is situated between the West End and the City of London, 0.7 miles from St Pancras Rail Station.

Food & Drink

  • Fredrick's Restaurant

    Frederick’s restaurant opened in 1969 and is situated at the heart of the antiques market in Islington, London, just a short walk away from the Business Design Centre. It was one of London’s first fine-dining restaurants and has been run personally by the Segal family for three generations.

  • George and Dragon

    A Grade II-listed Victorian pub that has recently revitalised the street. Downstairs operates as a proper neighbourhood local, while the first floor houses Island, a refined, Michelin-recommended surf-and-turf dining concept by acclaimed chefs Tom Brown and Brad Carter.

  • Jam Delish Islington

    An award-winning, independent Caribbean restaurant that is 100% plant-based. They serve incredibly creative, high-end vegan interpretations of traditional island recipes, like jerk “pork belly” tacos and vegan curry goat.

Show Calendar

Many Quadrant2Design clients reuse and reconfigure their stands at: 

Advice Guides

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