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Executive Hire Show, the ultimate location for tools, equipment and plant hire, is returning to the Coventry Building Society Arena for its 20th anniversary this February.
The event, which unites independent hire companies, national hire operators, equipment fleet managers and construction and engineering professionals, is set to make its greatest impact yet, with a new rebrand, an upgraded programme and a significant expansion of the Innovation Trail.
Exhibition Stand Design
The Executive Hire Show is a valuable event for the industry, but with equipment taking centre stage, you have to design strategically to stand out.
Height is your greatest asset at events like the Executive Hire Show, as it allows you to position your branding above the clutter of the machinery. At standard trade events, we recommend strategically limiting the high-level to include only core branding, ensuring visual weight. However, in machinery-heavy shows, where there is a lot of visual stimulation on the show floor, it can be beneficial to place a simple tagline up high, alongside core branding.
Likewise, if you’re displaying machinery or complex products for hire, you need to signpost well. Stands that include both heavy machinery and information can look very busy, and products very often feature complex names that are difficult for visitors to remember. It’s worth using QR codes and NFC tags to share more information, while maintaining visual balance on the stand.
If you have machinery but cannot bring it to the event, make the most of integrated AV setups. If you don’t have machinery, you can make the most of additional graphic landscapes to communicate who you are and what you do! Both SMEs and industry stalwarts can benefit from professional exhibition stand design advice when preparing for this event.
Exhibition Stand Design Inspiration
FAQs
Do people bring their equipment to the Executive Hire Show?
Yes, many people bring equipment to the Executive Hire Show. With hire companies and executives looking to procure, update, and order tool, plant, and equipment fleets, there is a lot of equipment at the event. However, not every company is offering equipment, so while common in the hall, not all stands will feature machinery.
Best ways to gain traction without equipment at the Executive Hire Show?
If you aren’t exhibiting with machinery, you have an advantage in terms of graphic space and messaging, but could benefit from thinking of creative ways to draw people to your stand. Incorporate screens and AV into the stand design, alongside interactive elements to entice guests. Position friendly staff in busy aisles to spark conversations, and if you want visitors to stay for a long time, consider offering beverages to give them a reason to stay a little longer.
Which are the biggest companies exhibiting at the Executive Hire Show?
While not all exhibitors have confirmed, major exhibiting brands usually include JCB, Kubota, Hilti, Makita and Husqvarna UK.
When do I need to register to attend the Executive Hire Show?
With the 20th anniversary of the event fast approaching, we recommend booking as soon as possible.
Secure your stand through the official website – https://www.executivehireshow.co.uk/exhibit/why-exhibit/
What sectors and domains does the Executive Hire Show cover?
Sectors and domains at the Executive Hire Show include Access & Lifting Equipment, Plant & Construction Machinery, Power Tools & Accessories, Power Generation & Management, Lighting, Heating & Ventilation, Groundcare & Specialist Equipment, Surface Preparation, Digital & Software Solutions, Site Welfare & Environment, and Compliance & Safety.
What is the maximum stand height permitted at the Executive Hire Show?
Build heights and regulations will be displayed in the exhibitor manual, which should be made public at least 6 months before the show date.
Insight
Hear how Quadrant2Design clients have conveyed credentials at relevant industry events.
At the beginning, we only had an idea that we wanted to bring the drilling rig, and we wanted to grab people's attention. Then we gave it to yourselves, and you've turned it into what it is today - it's basically your design, and we've just gone, that's fantastic, more than happy!
Exhibiting at The Executive Hire Show? Choose Free-Hire Pro
Free-Hire Pro is the plan of choice among our exhibitors at Executive Hire Show.
Using Free-Hire Pro, the structural framework of your stand is hired free of charge, allowing you to invest in what matters: your graphics and the end-to-end service that makes exhibiting completely stress-free.
The plan includes project management, stand storage, a full pre-build (crucial for quality and peace of mind), as well as installation and dismantling.
Because our solution is modular, you can reconfigure, reuse and repeat at shows and venues all across the UK and Europe.
Venue & Location
Coventry Building Society Arena is a premier, multi-purpose exhibition, conference, and sports venue located in Coventry, offering over 20,000 square meters of flexible event space.
Transport
Public Transport
Coventry Building Society Arena is situated just off the M6 motorway and is accessible by train and bus. Coventry Arena Train Station is located on-site at the Arena Park shopping centre, just a five-minute walk from the stadium, and there are local buses running to and from the retail park opposite the arena.
Parking
There is parking available at Coventry Building Society Arena, but it must be pre-booked to avoid fines.
International Travel
Those travelling internationally are best flying into Birmingham Airport (BHX). From here, you can take the Air-Rail link directly from the airport to Birmingham International Station, which has direct trains to Coventry.
Accommodation
Novotel Coventry
Just 10 minutes from Coventry centre, Novotel Coventry offers modern rooms with en suite facilities, a gym and a bar.
The Old Hall Hotel
Located in Coventry, 3.8 km from Coventry Building Society Arena, The Old Hall Hotel provides accommodation with a garden, free private parking, a restaurant and a bar.
Royal Court Hotel
Set in 11 acres of landscaped gardens and parkland, Royal Court Hotel offers wonderful scenic views and an on-site health and leisure club, just 3 miles from central Coventry.
Food & Drink
The Mill Brasserie and Bar
The Mill Brasserie and Bar is an all-day dining restaurant and bar, located inside the DoubleTree by Hilton Hotel, at the Coventry Building Society Arena.
Bull & Anchor
The Bull & Anchor is a family-friendly pub and flame-grilled restaurant located in Ash Green, just outside Coventry.
The Greyhound Inn
The Bull & Anchor is a lively pub and flame-grilled restaurant, located just outside of Coventry.
Show Calendar
Many Quadrant2Design clients reuse and reconfigure their stands at:
Advice Guides
Explore some of our recent advice guides:
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