NAEC Stoneleigh (Stoneleigh Park)
Birmingham Edition
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The Baby & Toddler Show, which takes place over five venues in the UK each year, is the ultimate destination for new and expectant parents looking to test major brands, access exclusive shopping discounts, and receive expert advice.
Upcoming Events
SEC Glasgow
Scotland Show
AO Arena Manchester
Manchester Edition
Village Underground
The Parenting & Wellbeing Show
Exhibition Stand Design at The Baby & Toddler Show
The Baby & Toddler Show is a large, bustling marketplace and exhibition, providing a unique opportunity for businesses to connect with over 80,000 end-users and parents. Conversations at the event move beyond casual interest, into genuine, trusted connections.
When designing for this show, it is important to consider the event’s scale and audience. Even with their wider aisles, the buggies and sheer number of people make this event very busy. It’s worth adjusting the position of branding to sit high up on your back walls, ensuring visibility above the crowds.
While raised floors are commonplace in many exhibition halls, they should be reconsidered at The Baby & Toddler Show. The floors are a tripping hazard on the best of days, but in such a busy hall, with expectant mothers and buggies, they’re simply not worth the risk, nor the accessibility block. On this note, stands should be kept clear, with products mounted wherever possible to keep the floor clear and easy to navigate.
An important but often forgotten factor to consider is that the show has a large number of expectant mothers. If you’re planning to demonstrate your products, ensure comfortable seating is available so they can focus on your offerings.
Exhibition Stand Design Inspiration
The Baby & Toddler Show FAQ’s
Where is The Baby & Toddler Show held and how do I get there?
The Baby and Toddler Show takes place across five different venues in the UK throughout the year. Individual travel advice is dependent on which event you are attending.
- Manchester Show 18-20 September
- London Show 25-27 of September
- Birmingham Show 30 Oct – 1 Nov
- Scotland Show 16-18 April
- The Parenting & Wellbeing Show 5 September
What types of products are displayed at The Baby & Toddler Show?
The Baby & Toddler Show showcases a variety of essential products for pregnancy, babies, and toddlers, including travel gear, nursery furniture, feeding supplies, and clothing, from major brands and boutique suppliers.
Products include buggies, cribs, mattresses, highchairs, bottles, weaning equipment, maternity wear and baby apparel.
Which are the top businesses exhibiting at The Baby & Toddler Show?
While not all exhibitors have confirmed for this year’s events, top brands usually include industry leaders, such as Maxi-Cosi, Silver Cross, Bugaboo, and Aptamil.
How does The Baby & Toddler Show compare to The Baby Show?
The Baby & Toddler Show is smaller than The Baby Show, focusing on localised shopping and essentials for early years. The Baby Show is the UK’s largest and most well-known pregnancy and parenting event.
There is significant crossover between the brands and audiences at this event. Though many find that The Baby & Toddler Show’s slightly smaller size makes it better for facilitating meaningful conversations.
What sectors and domains does The Baby & Toddler Show cover?
The Baby & Toddler Show primarily covers the pregnancy, baby, and toddler consumer market, focusing on:
- Travel & Safety Essentials
- Nursery & Home
- Feeding & Changing
- Apparel & Care
- Development, Play & keepsakes
- Health, Advice & Family Services
When should I register to exhibit at The Baby & Toddler Show?
You should register to exhibit as soon as possible through the The Baby & Toddler Show Exhibitor Enquiry page, as spaces for upcoming autumn events, such as Manchester (18–20 September 2026) and London (25–27 September 2026), fill up quickly, well in advance of the opening dates.
Reviews from Quadrant2Design Clients
Hear how Quadrant2Design clients have conveyed credentials at relevant industry events.
Exhibiting at The Baby & Toddler Show? Choose Free-Hire Pro
Free-Hire Pro is the plan of choice among our exhibitors at The Baby Show.
Using Free-Hire Pro, the structural framework of your stand is hired free of charge, allowing you to invest in what matters: your graphics and the end-to-end service that makes exhibiting completely stress-free.
The plan includes project management, stand storage, a full pre-build (crucial for quality and peace of mind), as well as installation and dismantling.
Because our solution is modular, you can reconfigure, reuse and repeat at shows and venues all across the UK and Europe.
Venue & Location
A major 800-acre rural science, business, and events location situated in Warwickshire, England, near Kenilworth and Coventry.
Show Calendar
Many Quadrant2Design clients reuse and reconfigure their stands at:
Advice Guides
Explore some of our recent advice guides:
The Ultimate Guide to Exhibition Stand Design
In the busy environment of exhibition halls, the exhibition stand design can either be the key to standing out or the reason for getting...
How to Design Accessible Exhibition Stands
We recently had a design meeting for a stand heading to Naidex, the UK’s most established platform for the disability community. The show creates a...
Guide to Exhibition Stand Materials: Impact, sustainability, and longevity
Walk through any exhibition, and you will see a wealth of different stand types. Some are designed for reuse across the entire event calendar,...
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