DSEI, the Defence and Security International event, is a large biennial trade exhibition for the global defense, aerospace, naval, and security industries.
The show connects governments, military forces, industry leaders and international delegations to showcase technology and equipment across land, air, sea, space and cyber domains.
DSEI Germany 2027, taking place in Hannover, is a major new defence and security event designed to connect European governments, military and industry suppliers.
Hosted at the in Germany, DSEI Germany will showcase the most advanced military equipment, technology and defence solutions of today.
DSEI UK (the flagship event) is a pivotal event for the global defence industry, promoting the UK’s defence ethos, agenda and leadership while encouraging opportunity and cooperation with our global allies.
The world’s leading defence organisations and most influential stakeholders rely on DSEI UK's unique ability to bring the right people together, at the same time.
Success at DSEI rides on demonstrating innovation, proving credibility and distinguishing your company from the competition.
Innovation can tempt budget-holders onto a stand at DSEI. But even as a start-up, a professional, well-designed stand can create visual gravitas, showing prospective buyers that you have the capital and commitment to support long-term partnerships.
In a hall dominated by dark and moody stands, bold colours and compelling imagery are key.
Credibility and trust signals are vital when exhibiting at DSEI. Budget-holders want to see who you are and what you do, at just a glance. Be strategic in the messaging you choose, so that key straplines and mission statements are given focus.
DSEI Germany takes place at Messegelände Hannover (Hannover Exhibition Grounds), one of the world’s largest and most versatile event venues.
Visitors should plan to arrive via Hannover Messe/Laatzen station (S-Bahn) or local tram and bus connections. The grounds are signposted from key city entry points and motorways.
DSEI UKis located at Excel London, in the heart of London’s Docklands. The venue is accessible by all major transport links, including car, bus, train, and tube.
Directions for each can be found here – https://www.excel.london/visitor/getting-here/public-transport.
The best hotels are primarily located in the immediate Laatzen/Sarstedt districts or in the Hannover city centre, with convenient direct tram access –
There are many hotels located near Excel London. Here are the closest, according to Booking.com:
DSEI Germany, DSEI UK and DSEI Japan are each premier defence and security events under the global DSEI brand. While the events share the same framework, they tailor to their host nations’ regional, industrial and strategic priorities.
Yes, you can absolutely use the same exhibition stand structure or modular components for both DSEI UK and DSEI Germany, so long as your stand is reusable and your exhibition stand contractor works in both the UK and Europe. Though it is advised to adapt your stand to suit international audiences.
Hear how Quadrant2Design clients have conveyed credentials at relevant industry events.
We wanted a high-impact stand, one that drew the eye and one that got our brand messaging across very strongly, and what we have here has certainly delivered it.
The defence sector is quite a conservative one by its very nature. And so you've got a lot of grey, white, blue… a lot of reserve, if you see what I mean. We're lucky. We can afford to be a bit more rebellious, and so, for us, black, red, you know, strong colours, a vibrant impression is the way to go. We've had good feedback.
We've done shows before where we specified a custom-built stand which was fully made of plywood, wood, what have you, and at the end of the show they just got the hammers out and smashed it to bits, and I don't think that's the way to go. It's not. There's a better way of doing it. This is only a temporary thing. It only needs to be up for 5 days, and then we can reuse it
Free-Hire Pro is the plan of choice among our exhibitors at DSEI.
Using Free-Hire Pro, the structural framework of your stand is hired free of charge, allowing you to invest in what matters, your graphics, and the end-to-end service, that makes exhibiting completely stress free.
The plan includes project management, stand storage, a full pre-build (crucial for quality and peace of mind), as well as installation and dismantling.
Because our solution is modular, you can reconfigure, reuse and repeat at shows and venues all across the UK and Europe, using one stand for both DSEI UK, and DSEI Germany.
Messegelände Hannover (the Hanover Fairground) is one of the largest and most modern exhibition centers in the world, located in Hanover, Germany.
Messegelände Hannover is well-connected by public transport. You can reach the exhibition grounds by tram, U-Bahn, Suburban railway, or, from the South, by bus.
You can find full details about parking at the Exhibition Grounds on the Gesellschaft für Verkehrsförderung mBH (GfV)
website. Car parking costs €16.
The nearest airport to the Messegelände Hannover is Hannover Airport (HAJ), which is about 11 kilometres away. It is
easy to get to the venue using local trains, trams, or taxis.
A 4-star conference and wellness hotel located in southern Hannover, just a short walk from the Hannover exhibition grounds.
A comfortable 4.5 star hotel, located close to the Hannover Exhibition Grounds. Guests have access to on-site restaurants, an indoor swimming pool, a hot tub, and a fully equipped fitness centre.
The Median Hotel Hannover Messe is a messehotel “exhibition hotel”, and offers straightforward accommodation, a short taxi-ride from the exhibition grounds.
A highly rated Italian eatery in the Laatzen area just south of Hannover, known for its hospitality, cosy ambience, and authentic dishes.
Il Tartufo is a highly rated, family-run Italian trattoria and pizzeria located in Laatzen, just south of Hanover and near the Hannover Messe exhibition grounds.
The Dubliner is an authentic, hotel-managed Irish pub located on the ground floor of the H4 Hotel Hannover Messe.
Many Quadrant2Design clients reuse and reconfigure their stands at:
