ABOVE: The impressive skeletal structure of HK Wentworth’s stand
Their original brief stated that they required a stand that was ‘re-usable’. As a company, they exhibit at several large Trade Shows throughout the year and so the design for this stand had to be able to be split into alternate configurations using the same graphics. Prestige was an ideal solution for this.
As well as this, they requested that the stand went to the maximum height possible so it can be seen from a distance and attract more attention. With the High Level Branding that the Prestige System offers, this was easily achievable, and worked to great effect on such a large stand.
The graphics were all supplied print-ready, and so all our Designers had to do was to come up with a layout and configuration that not only would make an impact at Productronica and suit HK Wentworth’s needs, such as incorporating a large store area, but also had several possibilities for different configurations for smaller stand spaces.
HK Wentworth first approached us back in August 2012 requesting a stand design and quote for two of their upcoming shows, the Gadget Show Live at Christmas 2012 and Paperworld Frankfurt January 2013. The initial design was received well and they visited our Exhibition Showroom in Poole shortly after. They liked the option of having us fully manage and install their stands, and so took advantage of our Free-Hire plan and commissioned us for both shows, as well as the Gadget Show 2013 the following year.
BELOW: The final Exhibition Stand for HK Wentworth for Productronica 2013
Since then, we have worked with HK Wentworth on various other projects; in September they purchased a stand they will self-build at the LED Expo, December 2013 in India which has already been shipped off, and have also confirmed orders to purchase and self-build 3 identical Prestige kits to use in their Australian, USA, and UK divisions.
In fact, on November 20th 2013, four representatives from HK Wentworth will be travelling from each of these countries, as well as India, to our premises in Poole, Dorset, to receive their free stand training ready to self-build.
It is an incredible achievement and proof of the System’s diversity and ease-of-use that such a large, corporate company such as HK Wentworth, which includes several smaller branches such as AF International and Electrolube, has chosen the Prestige System to represent it globally at some of the biggest corporate Trade Events in the world. H K Wentworth now joins the list of other long-standing Prestige clients such as Pfizer, BMT group and Harlands Group who all continue to use Prestige for all their live marketing events.
H K Wentworth will be heading to Productronica in Munich, German from November 12-15 2013. For your own free design proposal, call our Design team on 01202 650333 or email email@example.com.