You’re probably investing tens of thousands into a 2 or 3 day exhibition-event. Wouldn’t you like to turbo-charge your return-on-investment?

Stand-space, stand build, hotels, travel and staff add up to a sizeable investment into a time-limited event.

A Website enables you to seamlessly combine digital marketing with real-world exhibiting for the ultimate event marketing strategy.

It does this by enabling you to market to show visitors (your potential new customers) for 5-weeks pre-show and 5-weeks post-show.

This generates lots of new visitors to your exhibition stand, and allows you to follow up with truly memorable marketing communications after the show.

Example: Retinoid Aesthetic at Advance Beauty Live

Features & Benefits

  • Goes live 5-weeks pre-show, till 5-weeks post-show
  • Talks about new products, special offers or promotions available on your stand, at the show
  • Guide visitors to your stand with detailed hall-maps showing your exact location
  • Superb visuals and movies of your stand; building excitement and aiding recognition and memorability
  • Option of introducing staff-members who will be present on your stand
  • Option of allowing show-visitors to pre-book appointments to meet your key personnel
  • Email market to show visitors (with link to event website) for 5-weeks pre-show, to drive stand-visitor numbers
  • Follow-up email marketing post-show to visitors (with link to event website) generating memorability and engagement
  • Acts as a Virtual Exhibition Stand to prospective customers, who can’t visit the show, but may still be interested in your products or services

A Virtual Exhibition Stand that doubles-up on your Show Presence

We use the same design-assets that comprise your exhibition stand design, on your event website.

This is powerful stuff; your event-website features an exact replica of your exhibition stand, greatly aiding recognition and memorability.

So when you email market to a ‘show visitor list’ pre-show, you are reaching maybe thousands and thousands of potential new customers – who can’t visit the show – but will still be exposed to your exhibition stand in its virtual form.

This enables your reach to extend beyond the ‘physical show’ and greatly leverage your exhibition stand investment

Example: Retinoid Aesthetic at Advance Beauty Live

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